As Cookies Are Ending, Is Cookieless the New Future?

If the web is a boundless complicated instrument driven by billions of cogs, then cookies are the lubricant that keeps the wheels moving. Moreover, the web is now undergoing a cusp of a revolution, and it’s all about going cookieless. Google announces to go cookieless with the chrome browser by 2022. It’s not just Chrome … Read more

What Is Cookie Based Advertising and Why Does It Matter?

Here’s an instance of cookie based advertising to gain from your target audience. Suppose a restaurant has an excellent a-la carte menu. What if when the diners come to the restaurant, the waiter recognizes them and remembers the choice of dishes they order usually? Wouldn’t it be really overwhelming? With millions of active users on … Read more