A journey of audience data begins with one single step - audience segmentation.

Yes, segment and manage all your audience data under a single platform - Audienceplay. Decide whether you want niche or broad audience segments, and Audienceplay will take it further. The niche/broad segments will enable advertisers to design highly personalized ad campaigns with your segments, suitable for hyper-targeting as well.

If audience segmentation is one route to success, then audience extension is the parallel path.

Audienceplay will map the other online identities while tracing your consumer journey map.This allows you to extend your audience segments and monetize your audience anywhere across different platforms

Audience Monetization

Audienceplay works like a chain reaction, where one process triggers the other. Likewise, when audience segments are ready, then data monetization is the next obvious step.

Monetize by targeting segments within your ecosystem or directly from our platform. Also monetize by encashing your segments in our audience marketplace.

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